Jaye Albright 206-498-6261    Mike O'Malley 732-937-5757    Becky Brenner 206-595-7086
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Albright & O’Malley & Brenner Present their 22nd Annual Pre-CRS Seminar
Co-Sponsored with Big Machine Label Group's Republic Nashville
Country Radio Specialists Mike O’Malley and Becky Brenner announce a new addition to their 22nd annual Pre-CRS seminar; taking place on Monday February 8, 2016 at the new home of the Country Radio Seminar, The Omni Downtown Nashville, from 10:30 am-1:30pm.  This event features sessions addressing personal career growth, important topics facing country radio and radio in general. 

BMLG’s Republic Nashville returns as the music sponsor for the event, including a photo op and special, intimate performance from their hottest new act Brett Young!


Newly confirmed:  

Stephanie Friedman, VP Radio Nielsen Entertainment Presents Streaming for Success.   When it comes to how we listen to music these days, the story is increasingly a digital one. In 2015, 75% of Americans reported listening to music online.  On-demand streaming increased 98% over the year prior.  But streaming doesn’t have to be radio’s swan song. In fact, the grow

th of streaming can actually benefit radio. Learn more about the latest tactics and insights from Nielsen’s programming and music experts. You’ll discover how streaming data Compliments radio and helps make smarter programming decisions.


Also Newly Added:

"Switching vs. Tune in/Tune Out:  What you can Learn from Both" featuring Warren Kurtzman, President & COO of Coleman Insights and Philippe Generali, President & CEO of RCS and Media Monitors.   Are Country listeners more likely to switch over from another station, or to turn you on in the moment when they decide to use radio? How do Country listeners compare to listeners of other formats? Coleman Insights and Media Monitors will present some groundbreaking findings about the behavior of PPM panelists during the moments when they land on your station, and when they leave.  Find out what this means for your station’s strategy. 



Previously confirmed presenters include:
Grammy, CMA & ACM award winning songwriter Don Schlitz; member of the Nashville Songwriters Association Hall of Fame.  Don will share some of his most powerful songs, plus, his thoughts on storytelling; how to find ideas and bring them to life with words.  



And, attorney Stacey Schlitz, founder of SchlitzLAW, representing some of the world’s most renowned entertainers, composers, and music publishers. Stacey will offer guidance on protecting intellectual property such as content, and performance rights, contracts and other issues unique to the entertainment field – all of which are especially relevant as stations become increasingly more involved with concerts.


Additionally the A&O&B team will present the first results of their 11th annual online perceptual study, “Roadmap 2016”, including Country P1 trends in music, digital consumption, social networking and more.  Data from thousands of P1’s from across the U.S and Canada will be included. 

“For 22 years this has been one of the most special half days of any conference. The pace is quick, the speakers have come from country radio as well as businesses as diverse as Starbucks and politics,” said partner Mike O’Malley. “It’s a half-day of thought-provoking and actionable sessions that help set the stage for CRS.”

Brenner adds, “Today's hectic and demanding schedules often prevent valuable Face time with peers.  This is an opportunity to share, learn, grow and re-energize for the new year!”

The A&O&B Pre-CRS Seminar is free and is open to all clients as well as to broadcasters in non-competitive situations. You can RSVP to aobprecrs@aandoandb.com.

Register for CRS 2015 now by clicking http://countryradioseminar.com/crs-2016-registration.



This Applies to Programming Too!

We Don't Have A Strategy Yet"

Lou Dickey On Evaluating Your Morning Show

“The Crowd is So YOUNG!”

How's Your PR?

“Selling Low-commercial Load Station Time Is Easy”

Taking a Bite out of a Market Leader: What a Sandwich Chain Can Teach Us

Welcome To The 140 Character World

What is Your Mobile Strategy?

Nothing Happens Until To DO It

Increasing Your (Sales) Power (Ratio)

This Is Not A Test, It's An Actual Emergency

The Best Salespeople

Back When Radio Was Good" - A Week with Beats 1

Frequency Is Your Friend

Nashville - Expect the Unexpected

Why 5 More Inductees Into the Country Radio Hall of Fame Matters

30 To 39


Programming By The Numbers


  Listener Hot and Cold Buttons and the Impact of Switchers

Fresh ideas for the first 90 days of 2016, all the way to St. Patrick’s Day March Madness Spring/March,
Leap Day and lots more!  (client only)  Click here

If Christmas (ratings) makes you depressed, some light on the subjectRough Holiday? Nielsen and History

Mike O'Malley's client only (click for the pdf) notes (including graphics) from #Nielsenaudioconf

Thanks, Country Aircheck
A&O&B is grateful that readers voted our Becky Brenner as one of their list of the 31 highest ranked influential executives who currently sit at the intersection of radio and records.

In The News:  "With the success that advertisers have with radio, 'someone' is listening and digesting the information and taking action on it. I think every station and every format, depending on the competition and what’s happening in the marketplace, has a different level of (ad) tolerance. It’s about finding a happy medium. It is all about tolerance and ratings.”
-- Becky Brenner

2 DAYS + 400 CREATIVES: Highlights from Morning Show Boot Camp 27

Mike O'Malley's client only NOTES from Conclave 2015

Country Aircheck (pdf) quotes Becky Brenner in its report on Voltair
“What PPM taught us clearly isn’t completely flawed – some of it reflects [programming precepts] we know to be true.  Teasing, programming in shorter increments – these things make sense. But did we make assumptions about songs, bits or formats based on weak information?”

Client only:  Becky Brenner and Mike O'Malley's report on HIVIO 2015 in Los Angeles.

Beyond the Trophy: More Reasons to Enter Station/Personality of the Year Competitions


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