Jaye Albright 206-498-6261                        Mike O'Malley 732-937-5757
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Have material to submit to our morning show prep site?

Click here to send us your materials!

Simply submit at least one great, original idea you aired over the PAST SEVEN DAYS. All ideas must be submitted as ATTACHMENTS either in MS Word or in a TEXT format. Once a week (between Friday afternoon and Sunday afternoon), all ideas will be posted and a one week password emailed to everyone who made a useable submission! Despite being named the Morning Show Page, other dayparts are ABSOLUTELY welcome to submit and browse.


Click for TODAY's "Radio Genius" Daily Prep, updated each weeknight


Read our freshest morning show ideas and add your own on the A&O "Breakfast Blog" by clicking HERE.


Ideas R US:  Eric Rowe, whose new book "You're Only As Good As Your Next Bit" is full of buzz-builders, inspired us on a recent A&O client conference call.  Now, he offers five free issues of his monthly newsletter for morning folks free to A&O clients.  CLICK to download them:

  March 2006
  April 2006
  May 2006
  June 2006
(and, yes, last but not least) July 2006


If you're building a new morning package from scratch or simply need some ideas to reinvent one, critique one, improve one, make use of Albright & O'Malley's venerable (click on the link to download a word.doc) MORNING SHOW MANUAL, which was originally written a decade ago but still is very relevant and useful.


For  this week's RLG prep and audio:  click here


A number of our client morning shows use the excellent coaching of Steve Reynolds, Doug Erickson and Randy Lane.  Every morning personality and PD should check out BULLET POINTS each month for a sample of their thinking, recommendations and approach.  But, before paying someone else to do it.. how recently have you sent us an air check of your work to Jaye Albright and/or Michael O'Malley for a critique?  That's "just part of the service" from A&O.


WEEK OF JULY 21

From: Ron and Becky/Mornings at WBBS (B104.7), Syracuse

 

Something that has worked well for us over the past seven years is our “Informal Phone Survey”. You could title it just about anything, but the basics are; You come up with a topic of discussion. Could be something in the local news, something in the national news, but it works best if you use just plain old stupid topics like…”What’s the worst pick up line you’ve ever heard?” We usually put the topic out at the 7:10 break, then take calls. We try to air at least five of the phone calls…picking the best of the bunch. It gets your listeners on the air, you can have a lot of fun with it, and the response has been tremendous. Give it a try.

 

Ron Bee

Morning Show Host

WBBS - FM (B104.7)

ClearChannel Communications

500 Plum Street, Suite 100

Syracuse , New York , 13204

 


WEEK OF JULY 14

FROM: WSOC, CHARLOTTE, NC

Good morning from The 103 Waking Crew!


This week we've had a couple of great phone topics we would like to share with you:

Phone Topics:

Do you just hate it when people are late? Have you ever been stood up? What is a reasonable amount of time to wait on someone? 
-I reluctantly agreed to attend a Mary Kay party and the consultant I was going with insisted on picking me up. She was supposed to arrive at my house at 6:00, but instead called at 6:00 and said she would be there at more like 6:15. I continued to wait until 7pm and then left to go to dinner with friends. She then called me at 7:15 and was mad that I had left! The nerve of some people.

Working here at the radio station, I am always amazed at the way listeners go absolutely nuts over free stuff. I thought they were bad until I went on a trip with my sister-in-law and she raided all of the maid's carts at the hotel for the sample size shampoo and lotion. People seem to buy more stuff if it's buy one get one free even if they don't need it. Yes, free bring out the greed in all of us. What extent will you go to to get free stuff?

Did you have a bully growing up? It seems like they always have really weird names. I had one named Saskia (sas-kee-ya) and a listener who called in had one named Brad Mulky, he and his friends called him "The Incredible Mulk".


Joke:

Four important things to remember to better your relationship.....

4. It's important that a man helps you around the house and has a job.
3. It is important that a man makes you laugh.
2. It is important to find a man that you can count on and doesn't lie to you.
1. It's important that these three men don't know each other.



Have a great week,

Carrie Ann
The Jeff Roper Morning Show
WSOC FM 103.7
Charlotte NC

WEEK OF JULY 7

 

FROM: KUPL, Portland, OR
Cary Rolfe, PD

Got this idea from a Jetta commercial on TV… If you had thirty seconds to call yourself from the future, what would you say?


FROM: KUPL WAKING CREW, Portland, OR
Jim E. Chonga
"Executive" Producer
The Waking Crew on 98-7 KUPL
Portland, Oregon

A phoner that surprised us was a new survey revealing that more and more women are asking men to marry them...80% of the men who were asked said "yes". We polled the KUPL Listeners, and we were amazed at the number of women who'd asked their men to marry them! Some of the women had done it 25-35 years ago, when it was less than fashionable. Not a barn burner of a phone topic, but it worked on a slow day. We actually had one woman who called to say that men should be the ones to ask because when she asked her guy, his response was "No freakin' way!" Well, the guy was so embarrassed by hearing his girlfriend tattle on him, he ended up proposing to HER the next day!

Another phoner that worked well for us was asking listeners what it means when you see a pair of tennis shoes hanging over a power line? In L.A., it's a sign of the Bloods and Crips marking their territory. Red shoes mean it's a Blood zone, while blue shoes mean it's a Crips 'hood. We asked what it meant around here...everything from military people celebrating getting out of the service to teens celebrating their graduation from high school. Lots of responses.

We've started a new feature called the Waking Crew Family Movie Review. Simple to do, just ask listeners if they've seen any good movies lately, and have them rate them on a scale of one to five horseshoes, one being save your money, five being one of the greatest flicks they've seen.

Here's something timely for the 4th of July...it's been proven to be not totally accurate by snopes.com, but it's still worth sharing:

One of the most important Holidays of our Nation, so it is time to remember . . . The 4TH OF JULY

Have you ever wondered what happened to the 56 men who signed the Declaration of Independence?

Five signers were captured by the British as traitors, and tortured before they died.
Twelve had their homes ransacked and burned. Two lost their sons serving in the Revolutionary Army; another had two sons captured.

Nine of the 56 fought and died from wounds or hardships of the Revolutionary War.
They signed and they pledged their lives, their fortunes, and their sacred honor.

What kind of men were they?

Twenty-four were lawyers and jurists. Eleven were merchants, nine were farmers and large plantation owners; men of means, well educated, but they signed the Declaration of Independence knowing full well that the penalty would be death if they were captured.
Carter Braxton of Virginia, a wealthy planter and trader, saw his ships swept from the seas by the British Navy. He sold his home and properties to pay his debts, and died in rags.
Thomas McKeam was so hounded by the British that he was forced to move his family almost constantly. He served in the Congress without pay, and his family was kept in hiding. His possessions were taken from him, and poverty was his reward.

Vandals or soldiers looted the properties of Dillery, Hall, Clymer, Walton, Gwinnett, Heyward, Ruttledge, and Middleton.

At the battle of Yorktown, Thomas Nelson, Jr., noted that the British General Cornwallis had taken over the Nelson home for his headquarters. He quietly urged General George Washington to open fire. The home was destroyed, and Nelson died bankrupt.

Francis Lewis had his home and properties destroyed. The enemy jailed his wife, and she died within a few months.

John Hart was driven from his wife's bedside as she was dying. Their 13 children fled for their lives. His fields and his gristmill were laid to waste. For more than a year he lived in forests and caves, returning home to find his wife dead and his children vanished. Some of us take these liberties so much for granted, but we shouldn't.

So, take a few minutes while enjoying your 4th of July holiday and silently thank these patriots. It's not much to ask for the price they paid.

Remember: freedom is never free!

It's time we get the word out that patriotism is NOT a sin, and the Fourth of July has more to it than beer, picnics, and baseball games.

Have a great week, and hopefully more folks will start contributing ideas to share. We can all use the help!

Best,
Jim E.


From: WSOC-FM, Charlotte, NC

Good Morning From The 103 Waking Crew at WSOC FM 103!
Here's what we've been talking about this week:

Phone Topics:
We heard that celebrity Bruce Willis approves of group dates only for his oldest daughter, 15. He also puts them through a driving test before he lets her get in the car, so we asked: What embarrassing thing does your dad do to your dates?

If you could pick any celebrity to be your dad, who would it be?

During summer we see a lot of interesting things on T-Shirts. Here in Charlotte shirts with "Jesus Is My Homeboy" with a picture of Jesus with his outstretched arms are all the rage. What is the most outrageous thing you've ever seen on a shirt or bumper sticker?

Contest Idea:
The Secret Celebrity Snippet contest we started is becoming really popular. Here's how it works: Choose 3 songs and 2 celebrities, put tiny snippets of them in alternating order, have the correct caller give their guesses in order with correct title and artist, and give away a big prize to the person who finally names all of them correctly. We've had the same snippet last for weeks at a time and the listeners really enjoy it.

Joke:
Four important things to remember when it comes to your relationship:
1. It is important that a man helps you around the house and has a job.
2. It is important that he makes you laugh.
3. It is important to find a man that you can count on and doesn't lie to you.
4. It is important that these three men don't know each other.

Have a great 4th of July weekend!
Sincerely,
Carrie Ann
The Jeff Roper Morning Show
WSOC FM 103.7 Charlotte

 


WEEK OF JUNE 30

FROM: CORY AND WENDY, WUSJ, US96.3, JACKSON, MS

its just one idea, but it ended up being a whole damn day of good radio...

Trucker Appreciation Day.


Send someone out to a local truck Stop and start intervierwing truckers about...trucking...we gave every Trucker a carnation and thanked them for being th3e backbone of America...everything we buy comes off a truck...and we started playing Trucker songs....Teddy Bear by Red Sovine....East Bound and Down...Roll on...Convoy....even Had CW McCall on the air....it was HUGE.....get a CB and put in the studio...let listeners give you handles, and try to learn the CB lingo.....I'm telling you...IT IS HUGE! and so, so easy.

Call Alan Rommelfanger for CW McCall interview info.....805-492-0707

 

FROM: THE JEFF ROPER MORNING SHOW, WSOC


Good morning! Here's what's going on with our show this week:

Phone Topics:

Since our morning guy has been on vacation this week, we decided to ask our listeners about their worst summer vacation.

-One family broke down in the middle of nowhere with their car full of stuff from a two week vacation and     had to make two trips back to where they broke down to get all of their stuff with kids screaming all the way.

-A camping trip turned wrong when a surprise torrential down-pour blew apart one couple's dome tent and they had to then sleep in their car all wet because they couldn't fid a hotel with any vacancies.

-Have you ever been invited to someone's house for dinner and been totally grossed out by what they are serving?

-The one story that took the cake was a listener who was served Ox Tail Soup and lost it when she discovered what it was.

-How about drinking a pitcher of tea and pouring out the last glass to discover a roach in the bottom?

-With the whole Demi Moore/Ashton Kutcher controversy with her being 15 years older than he is, why is it such a double standard when the woman in the relationship is the older of the two? Everyone cheered Michael Douglas on when he landed Catherine Zeta-Jones.

We'll see you next week.

Sincerely,
Carrie Ann
The Jeff Roper Morning Show
WSOC FM 103.7
Charlotte, NC USA

 


WEEK OF JUNE 23

FROM: MIKE IN THE MORNING, 95.3 KXXK

This ties into Clintons’ new cookbook and can be dissected however you want. "Bill" shares recipes with ingredients and techniques that parallel his past real life situations.

Regards,
Mike Ford
Kix 95.3 Aberdeen

FROM: THE JEFF ROPER MORNING SHOW, WSOC

Good morning from The 103 Waking Crew at WSOC FM 103.7.

Phone Topics:

Are you the master of excuses? How do you get out of doing things that you don't want to do?
-One guy called in and told us that every time he wants to get off work for a long weekend he just calls and tells them a family member has passed away. The only bad thing is he's beginning to feel guilty because people send sympathy cards and bring over food.

What is the best example of a mid life crisis you've ever seen?
-Our morning guy married a girl that was much younger than he is and brings a Corvette catalogue in to work every morning and forces us to look at his "dream car". Now he wants to wrestle in an upcoming event here in town.

Why are some things considered sexy and others not?
-This was one of the best discussions we've ever had. The women around the office want to know...Why are thigh-highs considered sexy and knee-highs are not? The argument form the men is that sexy is what you can't see, but you shouldn't be able to see either one. So the argument stands, what's the big difference in 6 inches of stocking?

Sincerely,
Carrie Ann
The Jeff Roper Morning Show
WSOC FM 103.7
Charlotte, NC USA

 


WEEK OF JUNE 16


FROM: THE JEFF ROPER MORNING SHOW, WSOC

Good morning from the Jeff Roper Morning Show! We had some great phone topics this week, they really got the listeners talking.

FATHER’S DAY MUSIC MONTAGE
WSOC, Charlotte's Jeff Roper asks if your listeners can ID all the songs
he put together for HIS audience for Dad's Day?

Phoners:

What is something that really embarrassed you as a kid? What is your best scarred for life story?
-Members of the show told about trying to ride an escalator in a department store and getting stuck between it and the wall and rubbing all of the skin off of the insides of her legs, the news man got thrown off of a mule and our producer got lost in a store and got spanked by his grandma.
-The best listener call was a guy that got attacked by a chicken when he was 7 years old and then woke up the next morning with chicken pox and thought that's what caused it. (See Soundstar for audio)

Why did you get written up?
-One guy made the ultimate redneck aquarium for his buddy. He put live catfish in a guy's water cooler on a construction site and got written up when he was caught.
-During a snow storm workers at a local McDonald's wanted to go home so they put water on the pavement at the drive-thru and made a customer wreck their car.

What would you be most embarrassed about if someone saw it at your house?
-You still have a Bon Jovi poster hanging on the back of your bedroom door.
-You've got solar panels on your roof.
-While everyone else has an X-Box you're still playing Atari.

Impossible questions:
-Most of us do this when we flirt but we do it twice as much when we lie.
Blink.
-What is it that 90% guys sneak and do behind their girlfriend's back?
Read her magazines.

Special for Father's Day: A Father's Day Song Montage (See Soundstar for Audio)
Thank you and have a great week,
Carrie Ann
The Jeff Roper Morning Show
WSOC FM 103.7
Charlotte, NC USA



FROM: MIKE IN THE MORNING 95.3 KXXK

One Idea that has worked well for me is "The Simple Question" I invite people to answer a simple question and take a random caller. They know what the prize is going in but I do not ask the question on the air. It is always P.S.A or event related.."Sue the Aberdeen Lions club is holding their Fathers Day Breakfast , when is that taking place?" Even if Sue is clueless I feed her the answer and she repeats it back for edit. No one ever loses and people love it.
Posistioning:"I like to ask simple questions, I love to give away prizes"

mikeinthemorning@953kxxk.com


 

FROM: THE WAKING CREW, 98-7 KUPL

A phone topic that really worked for us was about a 25 year study that found women with big butts tend to live longer and have fewer health problems than their "flatter" counterparts! This means celebrities like J-Lo and women who have rounder, more prominent backsides can expect to live a long and healthy life! Women tend to obsess about the size of their posteriors anyway ("Does this make my butt look big?")...Our listener poll found that most men actually like a little more junk in the trunk!

Funny phone interaction, and great opportunity to deem the show Tushy Tuesday...we played Sean Morey's "A Hairy Ass" (off his "He's the Man" CD) and "Salute to the Colo-rectal Surgeon", which we found on the Internet. Our favorite part of the show was the "end".
I'm getting a little "behind" in my work here, so gotta run!

Best,
Jim E.
Jim E. Chonga
"Executive" Producer
The Waking Crew on 98-7 KUPL
Portland, Oregon

 


EMAIL YOUR BEST EACH WEEK!
Each week, submit your best material to morningshowpage@radioconsult.com. We'll post it and email you a password for the following week so you can access all the great ideas from A&O stations!

For the first few weeks, we'll allow access to everyone. After that, each week when the new material is posted, we'll email a password to everyone who made a submission.


 
Mike O'Malley 9 Desmet Avenue, Milltown, NJ 08850 Jaye Albright 7699 Fletcher Bay Rd NE, Bainbridge Island, WA 98110