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our freshest morning show ideas and add your own on the
A&O "Breakfast
Blog" by clicking HERE.
If
you're building a new morning package from scratch or
simply need some ideas to reinvent one, critique one,
improve one, make use of Albright & O'Malley's venerable
(click on the link to download a word.doc) MORNING
SHOW MANUAL, which was originally written
a decade ago but still is very relevant and useful.
For
this week's RLG prep and audio: click
here
A
number of our client morning shows use the excellent coaching
of Steve Reynolds,
Doug Erickson
and Randy
Lane. Every morning personality and PD
should check out BULLET
POINTS each month for a sample of their thinking,
recommendations and approach. But, before paying someone
else to do it.. how recently have you sent us an air check
of your work to Jaye
Albright and/or Michael
O'Malley for a critique? That's "just
part of the service" from A&O.
WEEK
OF JULY 21
From:
Ron and Becky/Mornings at WBBS (B104.7), Syracuse
Something
that has worked well for us over the past seven years is
our “Informal Phone Survey”. You could title it just about
anything, but the basics are; You come up with a topic of
discussion. Could be something in the local news, something
in the national news, but it works best if you use just
plain old stupid topics like…”What’s the worst pick up line
you’ve ever heard?” We usually put the topic out at the
7:10 break, then take calls. We try to air at least five
of the phone calls…picking the best of the bunch. It gets
your listeners on the air, you can have a lot of fun with
it, and the response has been tremendous. Give it a try.
Ron
Bee
Morning
Show Host
WBBS
- FM (B104.7)
ClearChannel
Communications
500
Plum Street, Suite 100
Syracuse
, New York , 13204
WEEK
OF JULY 14
FROM:
WSOC, CHARLOTTE, NC
Good
morning from The 103 Waking Crew!
This
week we've had a couple of great phone topics we would like
to share with you:
Phone
Topics:
Do
you just hate it when people are late? Have you ever been
stood up? What is a reasonable amount of time to wait on someone?
-I reluctantly
agreed to attend a Mary Kay party and the consultant I was
going with insisted on picking me up. She was supposed
to arrive at my house at 6:00, but instead called at 6:00
and said she would be there at more like 6:15. I continued
to wait until 7pm and then left to go to dinner with friends. She
then called me at 7:15 and was mad that I had left! The nerve
of some people.
Working
here at the radio station, I am always amazed at the way listeners
go absolutely nuts over free stuff. I thought they were bad
until I went on a trip with my sister-in-law and she raided
all of the maid's carts at the hotel for the sample size shampoo
and lotion. People seem to buy more stuff if it's buy one
get one free even if they don't need it. Yes, free bring out
the greed in all of us. What extent will you go to to get
free stuff?
Did
you have a bully growing up? It seems like they always have
really weird names. I had one named Saskia (sas-kee-ya) and
a listener who called in had one named Brad Mulky, he and
his friends called him "The Incredible Mulk".
Joke:
Four important things to remember to better your relationship.....
4. It's important that a man helps you around the house
and has a job.
3. It is important that a man makes you laugh.
2. It is important to find a man that you can count on
and doesn't lie to you.
1. It's important that these three men don't know each
other.
Have a great week,
Carrie Ann
The Jeff Roper Morning Show
WSOC FM 103.7
Charlotte NC
WEEK
OF JULY 7
FROM:
KUPL, Portland, OR
Cary Rolfe, PD
Got
this idea from a Jetta commercial on TV… If you had
thirty seconds to call yourself from the future, what would
you say?
FROM: KUPL WAKING CREW, Portland, OR
Jim E. Chonga
"Executive" Producer
The Waking Crew on 98-7 KUPL
Portland, Oregon
A
phoner that surprised us was a new survey revealing that more
and more women are asking men to marry them...80% of the men
who were asked said "yes". We polled the KUPL Listeners,
and we were amazed at the number of women who'd asked their
men to marry them! Some of the women had done it 25-35 years
ago, when it was less than fashionable. Not a barn burner
of a phone topic, but it worked on a slow day. We actually
had one woman who called to say that men should be the ones
to ask because when she asked her guy, his response was "No
freakin' way!" Well, the guy was so embarrassed by hearing
his girlfriend tattle on him, he ended up proposing to HER
the next day!
Another
phoner that worked well for us was asking listeners what it
means when you see a pair of tennis shoes hanging over a power
line? In L.A., it's a sign of the Bloods and Crips marking
their territory. Red shoes mean it's a Blood zone, while blue
shoes mean it's a Crips 'hood. We asked what it meant around
here...everything from military people celebrating getting
out of the service to teens celebrating their graduation from
high school. Lots of responses.
We've
started a new feature called the Waking Crew Family Movie
Review. Simple to do, just ask listeners if they've seen any
good movies lately, and have them rate them on a scale of
one to five horseshoes, one being save your money, five being
one of the greatest flicks they've seen.
Here's
something timely for the 4th of July...it's been proven to
be not totally accurate by snopes.com, but it's still worth
sharing:
One
of the most important Holidays of our Nation, so it is time
to remember . . . The 4TH OF JULY
Have
you ever wondered what happened to the 56 men who signed the
Declaration of Independence?
Five
signers were captured by the British as traitors, and tortured
before they died.
Twelve had their homes ransacked and burned. Two lost their
sons serving in the Revolutionary Army; another had two sons
captured.
Nine
of the 56 fought and died from wounds or hardships of the
Revolutionary War.
They signed and they pledged their lives, their fortunes,
and their sacred honor.
What
kind of men were they?
Twenty-four
were lawyers and jurists. Eleven were merchants, nine were
farmers and large plantation owners; men of means, well educated,
but they signed the Declaration of Independence knowing full
well that the penalty would be death if they were captured.
Carter Braxton of Virginia, a wealthy planter and trader,
saw his ships swept from the seas by the British Navy. He
sold his home and properties to pay his debts, and died in
rags.
Thomas McKeam was so hounded by the British that he was forced
to move his family almost constantly. He served in the Congress
without pay, and his family was kept in hiding. His possessions
were taken from him, and poverty was his reward.
Vandals
or soldiers looted the properties of Dillery, Hall, Clymer,
Walton, Gwinnett, Heyward, Ruttledge, and Middleton.
At
the battle of Yorktown, Thomas Nelson, Jr., noted that the
British General Cornwallis had taken over the Nelson home
for his headquarters. He quietly urged General George Washington
to open fire. The home was destroyed, and Nelson died bankrupt.
Francis
Lewis had his home and properties destroyed. The enemy jailed
his wife, and she died within a few months.
John
Hart was driven from his wife's bedside as she was dying.
Their 13 children fled for their lives. His fields and his
gristmill were laid to waste. For more than a year he lived
in forests and caves, returning home to find his wife dead
and his children vanished. Some of us take these liberties
so much for granted, but we shouldn't.
So,
take a few minutes while enjoying your 4th of July holiday
and silently thank these patriots. It's not much to ask for
the price they paid.
Remember:
freedom is never free!
It's
time we get the word out that patriotism is NOT a sin, and
the Fourth of July has more to it than beer, picnics, and
baseball games.
Have
a great week, and hopefully more folks will start contributing
ideas to share. We can all use the help!
Best,
Jim E.
From: WSOC-FM, Charlotte, NC
Good
Morning From The 103 Waking Crew at WSOC FM 103!
Here's what we've been talking about this week:
Phone
Topics:
We heard that celebrity Bruce Willis approves of group dates
only for his oldest daughter, 15. He also puts them through
a driving test before he lets her get in the car, so we asked:
What embarrassing thing does your dad do to your dates?
If
you could pick any celebrity to be your dad, who would it
be?
During
summer we see a lot of interesting things on T-Shirts. Here
in Charlotte shirts with "Jesus Is My Homeboy" with
a picture of Jesus with his outstretched arms are all the
rage. What is the most outrageous thing you've ever seen on
a shirt or bumper sticker?
Contest
Idea:
The Secret Celebrity Snippet contest we started is becoming
really popular. Here's how it works: Choose 3 songs and 2
celebrities, put tiny snippets of them in alternating order,
have the correct caller give their guesses in order with correct
title and artist, and give away a big prize to the person
who finally names all of them correctly. We've had the same
snippet last for weeks at a time and the listeners really
enjoy it.
Joke:
Four important things to remember when it comes to your relationship:
1. It is important that a man helps you around the house and
has a job.
2. It is important that he makes you laugh.
3. It is important to find a man that you can count on and
doesn't lie to you.
4. It is important that these three men don't know each other.
Have
a great 4th of July weekend!
Sincerely,
Carrie Ann
The Jeff Roper Morning Show
WSOC FM 103.7 Charlotte
WEEK
OF JUNE 30
FROM:
CORY AND WENDY, WUSJ, US96.3, JACKSON, MS
its
just one idea, but it ended up being a whole damn day of good
radio...
Trucker
Appreciation Day.
Send someone out to a local truck Stop and start intervierwing
truckers about...trucking...we gave every Trucker a carnation
and thanked them for being th3e backbone of America...everything
we buy comes off a truck...and we started playing Trucker
songs....Teddy Bear by Red Sovine....East Bound and Down...Roll
on...Convoy....even Had CW McCall on the air....it was HUGE.....get
a CB and put in the studio...let listeners give you handles,
and try to learn the CB lingo.....I'm telling you...IT IS
HUGE! and so, so easy.
Call
Alan Rommelfanger for CW McCall interview info.....805-492-0707
FROM:
THE JEFF ROPER MORNING SHOW, WSOC
Good morning! Here's what's going on with our show this week:
Phone
Topics:
Since
our morning guy has been on vacation this week, we decided
to ask our listeners about their worst summer vacation.
-One family broke down in the middle of nowhere with their
car full of stuff from a two week vacation and
had to make two trips back to where they broke down to get
all of their stuff with kids screaming all the way.
-A
camping trip turned wrong when a surprise torrential down-pour
blew apart one couple's dome tent and they had to then sleep
in their car all wet because they couldn't fid a hotel with
any vacancies.
-Have
you ever been invited to someone's house for dinner and been
totally grossed out by what they are serving?
-The
one story that took the cake was a listener who was served
Ox Tail Soup and lost it when she discovered what it was.
-How
about drinking a pitcher of tea and pouring out the last glass
to discover a roach in the bottom?
-With
the whole Demi Moore/Ashton Kutcher controversy with her being
15 years older than he is, why is it such a double standard
when the woman in the relationship is the older of the two?
Everyone cheered Michael Douglas on when he landed Catherine
Zeta-Jones.
We'll
see you next week.
Sincerely,
Carrie Ann
The Jeff Roper Morning Show
WSOC FM 103.7
Charlotte, NC USA
WEEK OF JUNE 23
FROM:
MIKE IN THE MORNING, 95.3 KXXK
This
ties into Clintons’ new cookbook and can be dissected
however you want. "Bill" shares recipes with ingredients
and techniques that parallel his past real life situations.
Regards,
Mike Ford
Kix 95.3 Aberdeen
FROM:
THE JEFF ROPER MORNING SHOW, WSOC
Good
morning from The 103 Waking Crew at WSOC FM 103.7.
Phone
Topics:
Are
you the master of excuses? How do you get out of doing things
that you don't want to do?
-One guy called in and told us that every time he wants to
get off work for a long weekend he just calls and tells them
a family member has passed away. The only bad thing is he's
beginning to feel guilty because people send sympathy cards
and bring over food.
What
is the best example of a mid life crisis you've ever seen?
-Our morning guy married a girl that was much younger than
he is and brings a Corvette catalogue in to work every morning
and forces us to look at his "dream car". Now he
wants to wrestle in an upcoming event here in town.
Why
are some things considered sexy and others not?
-This was one of the best discussions we've ever had. The
women around the office want to know...Why are thigh-highs
considered sexy and knee-highs are not? The argument form
the men is that sexy is what you can't see, but you shouldn't
be able to see either one. So the argument stands, what's
the big difference in 6 inches of stocking?
Sincerely,
Carrie Ann
The Jeff Roper Morning Show
WSOC FM 103.7
Charlotte, NC USA
WEEK
OF JUNE 16
FROM: THE JEFF ROPER MORNING SHOW, WSOC
Good
morning from the Jeff Roper Morning Show! We had some great
phone topics this week, they really got the listeners talking.
FATHER’S
DAY MUSIC MONTAGE
WSOC, Charlotte's Jeff Roper asks if your listeners can ID
all the songs
he put together for HIS audience for Dad's Day?
Phoners:
What
is something that really embarrassed you as a kid? What is
your best scarred for life story?
-Members of the show told about trying to ride an escalator
in a department store and getting stuck between it and the
wall and rubbing all of the skin off of the insides of her
legs, the news man got thrown off of a mule and our producer
got lost in a store and got spanked by his grandma.
-The best listener call was a guy that got attacked by a chicken
when he was 7 years old and then woke up the next morning
with chicken pox and thought that's what caused it. (See Soundstar
for audio)
Why
did you get written up?
-One guy made the ultimate redneck aquarium for his buddy.
He put live catfish in a guy's water cooler on a construction
site and got written up when he was caught.
-During a snow storm workers at a local McDonald's wanted
to go home so they put water on the pavement at the drive-thru
and made a customer wreck their car.
What
would you be most embarrassed about if someone saw it at your
house?
-You still have a Bon Jovi poster hanging on the back of your
bedroom door.
-You've got solar panels on your roof.
-While everyone else has an X-Box you're still playing Atari.
Impossible
questions:
-Most of us do this when we flirt but we do it twice as much
when we lie.
Blink.
-What is it that 90% guys sneak and do behind their girlfriend's
back?
Read her magazines.
Special
for Father's Day: A Father's Day Song Montage (See Soundstar
for Audio)
Thank you and have a great week,
Carrie Ann
The Jeff Roper Morning Show
WSOC FM 103.7
Charlotte, NC USA
FROM: MIKE IN THE MORNING 95.3 KXXK
One
Idea that has worked well for me is "The Simple Question"
I invite people to answer a simple question and take a random
caller. They know what the prize is going in but I do not
ask the question on the air. It is always P.S.A or event related.."Sue
the Aberdeen Lions club is holding their Fathers Day Breakfast
, when is that taking place?" Even if Sue is clueless
I feed her the answer and she repeats it back for edit. No
one ever loses and people love it.
Posistioning:"I like to ask simple questions, I love
to give away prizes"
mikeinthemorning@953kxxk.com
FROM:
THE WAKING CREW, 98-7 KUPL
A
phone topic that really worked for us was about a 25 year
study that found women with big butts tend to live longer
and have fewer health problems than their "flatter"
counterparts! This means celebrities like J-Lo and women who
have rounder, more prominent backsides can expect to live
a long and healthy life! Women tend to obsess about the size
of their posteriors anyway ("Does this make my butt look
big?")...Our listener poll found that most men actually
like a little more junk in the trunk!
Funny
phone interaction, and great opportunity to deem the show
Tushy Tuesday...we played Sean Morey's "A Hairy Ass"
(off his "He's the Man" CD) and "Salute to
the Colo-rectal Surgeon", which we found on the Internet.
Our favorite part of the show was the "end".
I'm getting a little "behind" in my work here, so
gotta run!
Best,
Jim E.
Jim E. Chonga
"Executive" Producer
The Waking Crew on 98-7 KUPL
Portland, Oregon
EMAIL
YOUR BEST EACH WEEK!
Each week, submit your best material to morningshowpage@radioconsult.com.
We'll post it and email you a password for the following week
so you can access all the great ideas from A&O stations!
For
the first few weeks, we'll allow access to everyone. After
that, each week when the new material is posted, we'll email
a password to everyone who made a submission.
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